G’DAY, KUMUSTA?
I’M ANTHONY CRESCINI
Design Director leading brands, campaigns and customer experiences across agency and in-house environments. Trusted to help organisations grow, evolve and show up properly.
FEATURE PROJECT
CLEAN UP AUSTRALIA
Sector
Non-for-Profit
Involvement
Brand Evolution, Campaigns, Visual Identity, Illustration, Digital, Fundraising
Originally engaged to renew Clean Up Australia’s relevance amid declining awareness and participation. Rather than replace valuable legacy equity, we evolved the brand through a broader identity system designed to grow engagement, increase flexibility and inspire a new generation of volunteers, donors and communities.
PAST PROJECTS
LJ HOOKER
Sector
Real Estate
Involvement
Brand Refresh, Identity Systems, Art Direction, Photography, Rollout
With almost a century of heritage, LJ Hooker required a clearer and more contemporary identity built for modern growth. We refined the brand system, strengthened visual consistency and repositioned the experience around trust, confidence and the human relationship between agents and clients.
SELECTED PROJECTS